Five new Emaar Hospitality hotels set to open in Dubai this year

Plans include four premium and upscale hotels, and one mid-scale hotel in the city

Hotels have already commenced online booking with strong customer response

Over 1,300 keys to be added to inventory

Emaar Properties’ hospitality and leisure arm, Emaar Hospitality Group, recently announced that it will open five new hotels in Dubai in 2019. This includes four hotels under its premium luxury Address Hotels + Resorts and upscale lifestyle Vida Hotels and Resorts, and one mid-scale hotel under Rove Hotels, the joint venture of Emaar Properties and Meraas.

Address Fountain Views and Address Sky View are the two hotels that will open under Address Hotels + Resorts, both in Downtown Dubai. Vida The Hills and Vida Harbour Point are the two hotels to open under the Vida Hotels and Resorts brand. Meanwhile, the new Rove Hotels property is Rove At The Park, located in Dubai Parks and Resorts.

Address Fountain Views will offer 193 hotel rooms and suites plus an array of lifestyle amenities, while the Address Sky View will offer 169 rooms. Vida Harbour Point in Dubai Creek Harbour will have 275 rooms, while Vida The Hills will have 157 rooms and suites, and amenities, including themed restaurants, a pool and a gym. Rove At The Park will offer guests close proximity to three theme parks in Dubai Parks and Resorts and have a room inventory of 579.

According to the group, all the hotels have commenced online booking and the response from guests is strong.

Cavendish Maxwell’s Q1 2019 UAE Property Market Report indicated that hotel room occupancy rates declined from 86.1% in February 2018 to 83.5% as of February 2019, according to figures from STR Global. The current trend of downward pressure on

occupancy levels and average daily rates (ADRs) is also expected to continue into 2019.

Emaar Hospitality Group is the official Hospitality and Hotel Partner of Expo 2020 Dubai. The new hotel openings are part of its plans in supporting Dubai Tourism’s strategy to attract 25 million visitors by 2025.

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